Boycott / Loans

I am not going to tell you to not go to tonight’s game with Stoke City u23 but I would like to play with your intuitions around the situation League One clubs find themselves in.

The English Football League Trophy (EFLT) should be boycott because – it is said – allowing teams of under twenty three players from the top two divisions of English football represents a first step towards allowing Reserve Teams/B Teams/u23 Teams into the Football League itself.

(Those top two division are referenced to as “Premier League” for the rest of this article. That would be a taxonomy that included Aston Villa more than Rotherham United.)

This would be inherently devaluing – the argument goes – because it would create a set of teams who were not representing communities but were using the resources of those who do. The upshot of this could be that competitions like League One are devalued by being won by teams which – by definition – are not as interested in them as they are other competitions.

Scunthorpe

Last season Scunthorpe United missed out on a play off place to a Barnsley team which had three loan players – Ashley Fletcher, Ivan Toney and Harry Chapman of West Ham United (now, and Manchester United then), Newcastle United and Middlesbrough respectively – who are the very type of footballer who will be playing for the likes of Stoke City u23.

As a Scunthorpe United supporter you might wonder how much of an impact Barnsley’s bringing in those players had and – considering the gap between Barnsley and Scunthorpe was three goals – you might conclude that without those three players your side would have been sixth not The Tykes.

You could think similar things about Josh Cullen, Reece Burke and Bradford City. What did Bradford or Barnsley do to bring those players in? Are we happy with a League where a decisive factor is the ability to maintain relationships with Premier League Academies?

That players can be borrowed from one club to another is a standard of football but we kid ourselves if we say what we have now is the loan system as we have always known it.

In the 1980s loans were used to cover injury – Liverpool’s Steve Staunton in for City’s Karl Goddard is a good example – and in the 1990s it was used to freshen up squads with an new face for a month or so and for try before you buy deals.

Now loans are a part of squad gathering. Each season a club looks at loans as a way to support the squad they are building. Signing Reece Burke was not to cover injury or because the players in that role were failing it was a cornerstone to Phil Parkinson’s summer recruitment.

So we kid ourselves if we do not notice the changes to how loans are used and we kid ourselves if we do not notice why those changes have been made and what the results are.

In a year Reece Burke went from squad man to valued asset at West Ham. The benefits of loan deals for Premier League clubs are obvious.

It is less clear what League One clubs get out of them.

League One’s clubs are now defined – in some part – by who they bring in on loan. The right contacts at the right Premier League academies would allow four Reece Burkes to be brought in by a team.

These loan signings happen at every club – more or less – and one could argue that they have a cancelling out effect. City only need Reece Burke because Barnsley have Fletcher and Coventry City have Adam Armstrong. If all loan players were to return to all parent clubs all League One clubs would be effected equally.

These loan players represent a cheap option for clubs – some free, some with subsidised wages, all without long term contracts – and loan signings make up three or four players in every squad of twenty two.

To make that explicit the Premier League is funding League One clubs at a rate of (around) 15% of their wage budgets and in return for that they are taking the value of having their players play a full season in League One which provides the experience needed to improve. They get to turn a young Reece Burke into an £8m rated player.

This has had a warping effect on League One squads.

The loan players available to League One clubs from the Premier League are young and because a squad must be balanced League One clubs know that they must build group of senior players. This necessarily stops League One young players progressing.

An example. A League One club wants three central defenders and – because they do not have to pay for him – they take a kid on loan from Premier League allowing them to spend more on the other players.

The manager – knowing he already has one kid at centreback – is not going to be able to progress one of his own team’s youngsters for fear of ended up with a situation where he has two teenagers at the heart of his back four. So he brings in older players to balance his squad.

So the manager makes a team of senior players and any value for progressing young players goes to the Premier League team. If you take a Gladwellian view – as I do – that good footballers are forged by playing games rather than born.

Which means that a Reece Burke is worth £8m to West Ham United while City;s 19 year old professional contracted defender James King has yet to play. With King it is almost impossible to say if he is worth a place in the team but a concern would be would a Dean Richards or an Andrew O’Brien be in the same position as King is now?

The Premier League clubs take all – or a lot of at least – of the value that comes from developing players in League One.

We have a situation in League One where the Premier League make a funding contribution to most of the teams in the division in some way, that the quality of loan players attracted has an unnatural and disproportionate influence on those teams finishing positions, and that the value from this transaction goes to the Premier League at the detriment to the teams in League One.

We worry about the Football League Trophy bringing B Teams into the Football League but I think we worry for no reason and that the problems that that would represent are already with us.

I’d suggest that if you consider the above you’d conclude that all the benefits of B Teams have been given to Premier League clubs and are already in League One today.

Inefficient / Attitude / Passing

Nothing useless can be truly beautiful – William Morris

Long after the final whistle of Saturday’s 1-1 draw with Oldham Athletic came the revelation that City have scored without reply in the closing stages of the game then the Bantams would have been top of League One.

Bolton Wanderers – under former City boss Phil Parkinson – drew on his return to another former haunt Charlton Athletic and Scunthorpe United lost at a Port Vale side who have carried on whatever promise they showed on the first day of the season to nestle forth in the five o’clock league table.

For the want of a goal the Bantams were thwarted on an afternoon which was more interesting than it was exhilarating.

The Stuart McCall brand Bradford City are a strange team to watch as they find their feet. For sure they are possessed of some determination having gone behind to an early Peter Clarke goal when the former Huddersfield Town skipper targeted Daniel Devine at a set piece and beat the youngster in the air.

Devine typified the team in shrugging off anything like a set-back and carrying on the afternoon. Following Tony McMahon’s injury Devine switched to right back where aside from avoiding crossing the ball he looked for all the world like a seasoned veteran of the utility man variety.

So determination and no little craft in that as a team the role of the midfield – and one could make an argument that City played six, perhaps eight, players in midfield against Oldham Athletic – is fetishised beyond what seems necessary or useful.

The ball was caressed around the field with élan and possession was retained for long periods of time. When the equaliser came – a Billy Clarke penalty – it seemed to come because that possession had wandered into the box as it continued a scenic tour around Valley Parade. Ousmane Fane – excellent in holding midfield for the visitors – pulled down Josh Cullen in a moment of undue rashness and the game was level.

It is easy to laud this new Bradford City for the contrast that it presents with the five years that came before it. The term hoofball is banded about freely to describe Parkinson’s City as if one could sum up an entire approach in a single word.

Alt

There is something to be said for looking at Oldham vs Bradford City through the eyes of Phil Parkinson. Imagine one of those away trips that took an hour to get over the Pennines to watch Parkinson’s City take an early lead. Imagine watching Rory McArdle and Reece Burke swamp a tricky little centre forward, deny him possession, and snuff him out as Clarke and Cameron Burgess did to Jordy Hiwula.

Imagine watching a wide midfielder capable of laser guided shots gradually minimised through the game. He troubles the goalkeeper from long range on occasion but that is more acceptable than cutting through the defence.

Imagine the satisfaction that would have come watching their Billy Clarke withdraw from pressing the forward to hunt deeper for the ball in increasing frustration. Imagine how one would phrase the summation of the game to anyone asking. “Yes they had possession but they just passed it around midfield and never really broke us down.”

There is much talk about how with a different centre forward for Bradford City – and City have fielded five already this season with Vincent Rabiega making his debut off the bench today – would score goals and this could be true but thinking back on the game with Oldham Athletic one struggles to recall a plethora of chances missed.

Billy Clarke and Jordy Hiwula can both be accused of having missed the sort of chances one would expect them to score but saying that leaves twenty of the twenty two shots on goal in an impressive statistic unaccounted for.

I would suggest that against Oldham Athletic as with Coventry City most of the chances are of the half, or not clear cut, variety. That (around) twenty two chances that create just (about) two moments where one might expect the striker to score suggest the problem is not in finishing chances but in creating better ones.

Which returns to the question of the creators and where they are failing to convert the possession into chances with the implied understanding that possession is not equal to chances. Clarke and Mark Marshall – who faded into anonymity after a good opening – are chiefly accused here but creation is a shared aim which is not being served at the moment.

Addressing that – and with Paul Anderson ready to leave the club this week there is scope to address it – is the prime concern and bringing in a forward secondary.

It could be that there is a forward out there who can make the runs and command the space in a way that allows for more possession to be converted into chances which could then be converted into goals. It could be that a new creator is able to do that. There could be a solution found in the current squad which – after all – is not second in the League One table for no reason.

How that is addressed is something Stuart McCall has time to work on and may not need to work on at all. That City are inefficient is less important than that the are successful and they are successful at the moment.

However as the collective at Valley Parade congratulate themselves for being less like they were under Parkinson it is worth remembering that there was more to the last five years than just how the ball arrived into the final third of the pitch.

Away

Away games such as Oldham Athletic enjoyed today – where a great passing team passed itself out and Parkinson’s City went back to Bradford with something – were a part of the success of those teams. Stuart McCall has transformed City into a team of would be promotion passers from the team that frustrated would be promotion passers.

That frustration was not a function of the style of play but rather of the team’s attitude and that attitude was about grinding out results through a kind of bravery which centred around a managed risk on the field.

Watching Bradford City pass the ball around a lot but create a little it remains to be seen if City have that bravery within them bursting to get out or if the side pass that retains the ball is a soft option. It is that part of the Parkinson attitude – not signing players – which will define if City are promoted this season or if they are another of the pretty teams who populate the middle of League One.

Nahki / Armstrong

And so the rumours continued.

Greg Abbott announced that Bradford City were interested in signing Adam Armstrong from Newcastle United while The Times are reporting that Armstrong’s parent club are now interested in Nahki Wells who, should he move to St James’ Park, would trigger a percentage clause in the transfer deal that took Wells from Bradford City to Huddersfield Town and give Bradford City the cash to spend on a striker.

The breathlessness of the above is indicative of a change in football over my eighteen years writing this website.

It used to be that football supporters lived for the football matches. Now the matches are a frequently ignored data point in the continuing narrative of squad gathering. Hull City’s victory in the first two games of the Premier League season is a quirk in the story of a team with too few players.

Bradford City beat Coventry City, Milton Keynes Dons and Peterborough United in eight days but this has not stopped the conversation around the club being entirely about who should be brought into – or moved out of – the squad.

Improving the squad may or may not be something that is needed this season – that would be a retroactive judgement made in May 2017 and speculation before that – but it is hard to imagine what football supporters would do in August if they were not talking about squad gathering.

Football supporting is now Pokemon Go with young men filling in for Pikachu.

Two

Nevertheless there are two things to note about the current cycle of rumour around Adam Armstrong arriving on loan from Newcastle United.

Notice how it is Chief Scout Greg Abbott and not Manager Stuart McCall who is talking about Armstrong. In fact it is Abbott who leads much of the conversation about recruitment to the club.

This in itself is in keeping with Abbott’s remit at Valley Parade and no bad thing but it is as stark a contrast with Bradford City up to the Summer of 2016 as one could see.

When Archie Christie had Abbott’s role he was geographically abused for having taken too high profile a role in transfer dealings and taking control away from the flailing Peter Jackson.

It is almost impossible to imagine Phil Parkinson’s Chief Scout Tim Breaker fronting a discussion on a target as Abbott does. In fact the first time most City fans heard Breaker’s name was in the revelation that he had left the club with Parkinson to join Bolton.

Abbott’s increased profile is a good thing. For football clubs to get better at transfers there needs to be a group-think approach to recruitment. Too often deals are done by managers to best serve the aims of that manager rather than the club.

The £250,000 that Phil Parkinson was able to reuse from the deal that took Oliver McBurnie to Swansea City was reused in the manager’s budget that season but as McBurnie starts to impress in Wales it is worth wondering if the long term aims of the club have been best served in that deal. I’m not the only one to have worried that after Parkinson, Lawn and Rhodes there is little left behind at Valley Parade.

Transfer group think is not popular in the English game – Liverpool’s transfer committee is seen as a problem – where any control taken from the manager is seen as a bad thing inherently.

my years of football have convinced me of it.

So Abbott speaking for the club is a change but and so it what Abbott is saying.

Should Armstrong join City on loan – perhaps as a result of Wells joining Newcastle United and freeing up the younger forward to move on – then City will be able to play Armstrong and Jordy Hiwula up front. Obviously this are two loan players.

City’s bid for Matt Green and the reported – or perhaps that is hopeful – interest in Adam le Fondre suggest that the alternative to a young loan signing not is an older permanent deal.

Which is a contrast to Edin Rahic and Stefan Rupp’s stated aims when the new owners arrived.

Much was made of the fact that City could find value in signing released players from Premier League Academy football, turning their careers around, and developing them. That was how Bradford City would scale from being a League One club to being a club able to get into – and stay in – The Championship.

Hiwula or Armstrong or Josh Cullen might play well for City but the value for that will go elsewhere. City might get promoted because of their contributions but – we are told – when they are gone City will not have a Championship quality team.

Which suggests that either the plan has changed – let us hope not – or the plan was never there – let us very hope not – or that City are caught up in the Pokemon Go of squad gathering as much as the supporters are and that a deep breath would be best for all.

What are we trying to achieve and is signing Armstrong the way to achieve it?

On the day that Wells was to join to Newcastle United then City will be richer than they were. How is that money to be spent? Is it a scatter-signing for a player in August 2016? If it is how is it going to work better than when Stuart McCall scrambled for signings in his first spell as manager when the budget fluctuated wildly?

Which returns us to the central question of 2016 which is how are City without Parkinson, Mark Lawn, and Julian Rhodes going to be better? Indeed are they going to get better? There is no reason to assume an era of success will be followed by another and every reason to assume it will not be.

Is The Rahic Development Plan still being followed? Is it being followed by everyone at the club? If it does then it would make more sense rather than bringing in Armstrong to find a promising teenage striker we own or can own – such as Reece Webb-Foster – and give him the development time.

And while doing that take any money that comes from a resale of Nakhi Wells and use it to fund infrastructural additions which will make the club able to stand up in the Championship.

Changes / Institutional / Retention

There has been much talk since his return to Bradford City that Stuart McCall had changed as a manager and that talk was manifested for the first time as his team came from a goal down against Coventry City to win 3-1 at Valley Parade.

A goal down and not playing well one worried at half time that whatever the City manager was to say to his players it would make matters worse. This, after all, was the criticism most fairly applied to McCall in his first spell as City manager. That he has the capacity to take a disadvantage and turn it into an eight game losing run.

That was the McCall way. McCall created teams that played not just with passion but were fuelled by it. When that passion was applied the result was a team of flair and verve that – like some Hendrix lead guitar riff – worked not because it had passion but because it was passion. When it did not work one ended up with two month sulks.

Which contrasted with Phil Parkinson’s five years at City were the Bantams were bass guitar perfect in their rhythm never to be put off balance. McCall had – in his previous time at the club – sent out teams transformed from bad (or average at least) to good after the fifteen minute break but too often it was the other way around.

City trailed Coventry City to a debut goal from on loan forward Burnley Daniel Agyei who had turned Romain Vincelot and finished well following a frustrated attempt to clear the ball up the left hand side of a lopsided Bantams team.

McCall had sent out a three man central midfield with Mark Marshall given a single winger role that overstates his ability to have an influence on the game. Marshall provided an outlet on the right for attacking play but there was no mirror to that the left leading to the singular problem with clearing before Agyei’s goal and a general problem all first half that City were predictable in dysfunction.

Coventry knew what the Bantams would do and that when they did it it would not work.

Coventry City’s Tony Mowbray deployed his Sky Blues team – still looking for a first win – to press high up the field and lock on City player to player. They played at an intensity which was not sustainable for ninety minutes – legs would tired and tired soon – but that one worried at half time would have broken the home team’s resolve and need only continue to keep the Bantams at arm’s length.

But at half time McCall addressed the problem down the left by pushing Billy Clarke – rancid in the first half, much better in the second – alongside Jordy Hiwula and having one or the other break left when the Bantams had the ball.

This tactical tweak had two effects: It balanced the width of the midfield giving an outlet on the left and it stopped Clarke dropping deep and – as a result – allowed the three man midfield to push forward into the last third. It was the opposite of the charge of tactical naivety but I never bought into that charge anyway.

That the change worked was down to metronomically good displays from the likes of Vincelot, Josh Cullen, Nicky Law Jnr, and Daniel Devine. Players who were able to maintain a level of performance and – by doing so – provide a platform for those who were playing poorly to turn their performances around on on.

This was the hallmark of the Parkinson era and the thing one was most worried about losing when Parkinson left. No matter who took over the knowledge Parkinson grafted into his teams of maintaining a level of performance when performances around you after going bad had to be lost.

How that knowledge has been retained is a mystery or perhaps it has just been recreated. Vincelot’s clean through ball to Clarke after an hour came when the visitor’s legs were too tired to press but the Frenchman had not fatigued physically or mentally. Clarke went for goal but was pulled down and Tony McMahon’s penalty pulled the score level. It was simultaneously reassuringly familiar and entirely new.

Coventry City’s approach of going man-to-man on the Bantams failed following the dismissal of Jordan Turnbull for conceding the penalty and within minutes Mark Marshall arrowed in a diagonal long range strike which is as good as any seen at Valley Parade in recent years.

Marshall’s performance was still a problem though and one which may become pressing as City progress. He spoke following the game about how previous managers had not allowed him to play with freedom and there may be good reason for that. Marshall unleashed is as liable to land a 25 yard screamer into J block of the Kop as he is the back of the goal.

That Marshall is allowed a platform at all is a balance created by the metronomic midfield. My worry is that he does not create enough to provide weight in that balance. His improvement is slow but this goal and this game showed a step in it.

A second McMahon penalty came after Cullen was hauled down in the box – that the midfielders were getting in the box showed the turnaround caused by the switch McCall made with Clarke at half time – and the stand in skipper stepped up to score again before hobbling off injured.

McMahon will miss four to six weeks after history maker Kyel Reid trolled into him leaving him with a dead leg he pushed too far. Reid had a very Kyel Reid type of game. He ran a lot, fell over too much, and should have scored a couple of times but did not and on each occasion recognised his failure with a big smile.

But Reid looked different from a distance and playing for another team: more dangerous sometimes, more cynical sometimes, more desirable maybe too;

Which is enough to make one think on a wet summer August afternoon where what one worried about losing with Parkinson and regaining with McCall began to evanish.

Waring / Trophy

Bradford City will play Stoke City Under 23 team in the first round of the Football League Trophy along with Morecambe and Bury.

There is endless controversy about this move by the Football League to include Premier League reserve teams. The idea of watching Johnville Renee-Pringle, Joel Taylor, George Waring in a competitive FLT game is an anathema to what football should be.

Johnville Renee-Pringle has a superb name. George Waring has a decent record scoring six goals in fifteen games in a loan spell at Barnsley in 2014/15. Barnsley played Oxford United in the final of the Football League Trophy last season and won. Oxford lost the game 3-2 and George Waring – on loan from Stoke City once more – played in that game.

And so we have a situation in which George Waring plays for Barnsley and that is fine, and George Waring plays for Oxford United and that is fine, but when George Waring plays for Stoke City u23 then it is not fine. Not fine at all.

Swing

Let us dispense with Football League Trophy in one swing. Football teams represent communities of supporters and – statistically – there is serious reason to doubt that anything under the first team level is viewed as representative of that community.

People do not go to reserve games on the whole, they do not go to u21 games, they do not on the whole take a lot of interest in top level women’s football associated with their clubs. The tradition of British football is that a football club is seen as the first team and nothing else.

And so (unless there is a sudden groundswell of unprecedented interest) Stoke City u23 are not Stoke City – not really – and one does not expect Stoke City fans to come watch them. The game does not represent the community and game that do not represent communities are in decursu argumenti not football we need concern ourselves with.

It is a training match, or something similar, but what it is not is one community meeting another community for a game. This might be a romanticised view of the game (I’d argue that football without romance is just athletic movements) but important to football is the idea of meritocracy. In any game one team can beat the other. This might seem fanciful but I was at Chelsea and Aston Villa and I speak from experience. The irrelevance that the Football League Trophy has brought us is that the if Bradford City beat Stoke City u23 they will not have beaten Stoke City, and so the result will hardly matter.

But still we have the question of George Waring.

If we say that we are not interested in watching Waring play for Stoke City u23 and are against their inclusion in the Football League Trophy why are we for watching him play in the Football League Trophy for Oxford United? Or Barnsley? If it is not worth watching a Stoke City reserve like George Waring play for Stoke why is it worth watching him play on loan?

Year

Last season’s player of the year will not be at Bradford City this season. Reece Burke joins Josh Cullen and Lee Evans in returning to parent clubs. This is the case almost every year at every club in the lower two divisions.

Go to any League One game and it is not uncommon to see a half a dozen young players from Premier League academies on loan in League One matches. Players like George Waring who come from Stoke City u23. We do not want to watch them play for Stoke City u23, why do we want to watch the play for (or against) Bradford City?

Why is it good to watch Reece Burke but bad to watch George Waring?

If we worry that playing Stoke City u23 is not the same as playing Stoke City then what is playing a Bradford City team with two West Ham United u23 players in it? Football League rules limit the number of loans from a single club to four, and the total loans in one match day squad to five.

If Bradford City were to be offered a deal that gave them Reece Burke and Josh Cullen back for the 2016/2017 season but – as a part of the deal – West Ham’s Martin Samuelsen and Lewis Page must also feature for the Bantams then City would be able to field them all. There are a good few supporters who would see that as a very good deal. It might be a very good deal but if the Football League Trophy is Stoke City u23 and not Stoke City then how would Bradford City with four West Ham United players not be not Bradford City? Would it be any different with six players? Or ten? Or two?

Wider

There is a wider worry vocalised by Against League 3 that there is a covert agenda in place to bring Premier League B-Teams to the Football League in the same way that Real Madrid Castilla or FC Bayern Munich II.

The suggestion is that including Premier League u23 teams in the Football League Trophy is the first step towards such teams being allowed in the Football League. I would suggest that the first step has happened and that it has happened slowly to a point where as supporters we have got used to – even celebrate – our clubs being used as training grounds for a selected few from the Premier League Academies.

If we are against the Football League Trophy for including Premier League u23 teams are we not also forced to at least question if we should be against the same players being dropped into Football League clubs?


Note, I was not happy with the first version of this article so I made a few changes.

Mister / Definitely

Uwe Rösler is definitely joining Bradford City who are definitely going to be selling Bratwurst at half time and definitely paying one and a half million for Reece Burke who definitely posted a picture of himself in a City kit and he will definitely replace James McDarby who is definitely joining Parkinson at Bolton with Jamie Proctor who would definitely have scored twenty five goals this season as would Dylan Mottley-Henry who is definitely in the Barnsley first team by Christmas and definitely would have been brilliant for us as would George Green who is definitely the English Antoine Griezmann and Stuart McCall missed out in him because he is definitely not a proper manager and definitely just signing his mates which is odd because we definitely have not signed anyone but when we do sign people we will definitely be signing cheap German players who will definitely not be good enough but will be in the team because Edin Rahic definitely picks the team and all this definitely would not have happened if the Germans had not forced out Parkinson because the old boardroom definitely would not have forced a manager out and we definitely are going to be awful this year and definitely will be rubbish and under prepared and Greg Abbott definitely let Nahki Wells go because he does not know a good player when he sees one and why didn’t we sign Tom Bradshaw anyway because without him there is no chance at all of promotion and without Josh Cullen there is no chance of even winning a game and the young players are definitely not going to be given a chance because Omar Daley is definitely coming back.

But I expect promotion.

Definitely.

Budgets / Transparency

As one set of owners left and another arrived something of interest emerged in dispatches when it was revealed that Phil Parkinson’s Bradford City had the fourth biggest wage budget in League One last season.

Parkinson’s side finished fifth in the division and probably at least two of the teams above City in spending were above in the table too (Millwall and Wigan Athletic, Sheffield United probably being the third) but the question is poised as to how one would know these relative positions.

The Salary Cost Management Protocol (SCMP) is the answer. It is a series of documents which completed for the Football League by the clubs in League One and League Two which gives an overview of the spending on wages.

Football League rules denote that only a certain amount of a club’s turnover can be spent on wages. That is 60% in League One, 55% in League Two. A club that spends more than that percentage will have a Football League transfer embargo.

And this is possible because the figures looked by the SCMP are based on projections rather than actual amounts. The clubs project the spending and the income they have and update the Football League monthly with changes to those projections.

The Football League collate them into the SCMP which is distributed in a fashion around the FL clubs in the interests of Financial Fair Play but is better than nothing. This is distributed once a month leaving City knowing that they were ranked fourth in spenders in League One.

So a club will tell the FL how much it is spending on wages in August and then any loan signings in or out can be added or subtracted. Youth loans and a club’s players under twenty are not included in the calculation. Transfer fees are included.

All clubs will update the FL on any changes in turnover which could see a projected 54% become a 56% while remaining the same absolute outgoing expenditure. If a club can increase its turnover from, for example, additional gate receipts from added cup ties then the same absolute outgoing expenditure would represent less of a percentage of turnover.

Injections of funds from the directors to the club add to the turnover figure but not loans from those directors. This is not the case in The Championship of the Premier League where injections are excluded leading to former champions Manchester City being punished by UEFA and current champions Leicester City being punished for spending too much in The Championship. I suspect both sleep well at night.

Sixteen

Bradford City’s fourth position last season, and the sale of players for cash like Devante Cole and Gary Liddle, could paint an interesting narrative as the season progressed. Filipe Morais – one of the longer contracts at the club – was injured in pre-season and still had to be paid taking up a percentage of the SCMP. Paul Anderson was also injured long term and took a percentage.

Let us assume that – for the sake of this first argument – of the 55% of turnover that Parkinson was allowed to spend on players Anderson and Morais accounted for a 10% of that figure. That Kyel Reid came in to add to the squad may have added another 5% but that would have (assuming City were operating at the full 55%) seen City spending 60% of turnover and running into problems.

City’s James Mason stated last season “(City’s) turnover has fluctuated between £4 million and £7.5 million in recent years, depending on our success on the field.”

This also illustrates the difference between a club’s ranking in the SCMP and the value they are able to put on the field.

For practical reasons then it seems that it is probably a good idea to not run a club spending 55% of turnover on wages. Indeed if a club goes within 5% of the maximum the Football League send men in suits to investigate.

To be prudent think of City spending 45% before Reid, and 50% after, and being on the margin before the Football League investigates which is – I would imagine – the last thing one wants in a club one is trying to sell.

When Gary Liddle left his wage was removed, his transfer added and Josh Cullen’s wage was not solving a potential problem. I reiterate that this is just an example of what could have happened, not a statement of what did.

As supporters we do not get to find that out. The opacity of the Football League transparency is not what it could be.

Seventeen

With new owners able to inject funds how much 55% of City’s turnover will be on playing wages is pure guesswork. Having bought a Football League One club, and not a Championship club, were Stefan Rupp want to put his entire €100m fortune in to buy and fund a squad he could do.

He could not do this following promotion to the Championship which perhaps goes some way to explaining the ceiling which is starting to appear in the middle of second tier of English football.

However we do know that if one is looking to maximise the amount allowed under SCMP then signing – and paying for the signings of – players like Reece Burke and Josh Cullen is a way to sign players while keeping the 55% of turnover untouched.

Assuming a squad of around twenty professional players were a club to bring in four Josh Cullens on loan then it would be able to use (and the figure here is a low average based on Mason’s figure) 55% of the £5m turnover on the other 16 players which equates to allowing an average of about £3,300 a week. Spreading the same money over twenty players gives an average wage of £3,650 a week.

If Mr. Rupp and Mr. Rahic were to throw in an extra £1m then an average of £4,000 a week for a sixteen professional squad. For a twenty man squad it would be £3,175 a week. An extra £2m brings that to £3,750 a week for twenty men and if £7m were split between £4,650 a week for a sixteen man squad with four Josh Cullens.

Finding four loan players who play like Josh Cullen – play off first leg choke excluded – is a different matter.

To put this in some context City’s highest paid player is believed to be on around £8,000 a week at the moment. That that player has stepped down from The Championship has not guaranteed success. (There is little way of avoiding the fact it is Paul Anderson, but apologies for saying it)

All of which illustrates two things.

First how slight the returns are for investment. Were Rupp and Rahic throw £10m at the club then not only would they be in the position of having to find something at Valley Parade to invest the £4.5m which could not be spent on players on but only then would they be able to pay a twenty man squad the current highest wage of £8,000. But £10m for a team of twenty Paul Andersons is not the sort of thing anyone wants.

Second the efficiencies of developing squad players from the youth ranks who allow for an increased average expenditure on the senior professionals. Too often football clubs have an attitude that a young player has to be either in the starting eleven, or nowhere near the team. Like lottery tickets they are either winners or waste.

SCMP gives them a usefulness. If a team can have a half dozen trusted young players that might not make the grade long term but can fill in at left back on a Tuesday night in Scunthorpe in case of injury then it is able to focus more resources on the senior professionals. This has not been a problem in the past because resources have been throttled at Valley Parade but going forward it may become more pressing a problem.

Phil Parkinson’s has seldom shown an interest in youth development. It might be time that he started to.

Ultimate / Reasoning

The news that Stephen Darby and Rory McArdle will miss the first month and two months of the season respectively following operations leaves Bradford City in a position of having five players for the opening day of the season.

Of the entire City squad – stripped of those on loan or on contracts that run out at the end of June – Phil Parkinson has James Meredith, Mark Marshall, James Hanson, Josh Morris, Filipe Morais, Paul Anderson and Tony McMahon remaining (see comments below). With recruitment over the summer a problem for the City boss but with investment having arrived one wonders if things were not meant to be this way.

Edin Rahic and Stefan Rupp had declared an interest in buying City twelve months ago. One can assume that that interest became more concrete as the season went on. One wonders how much impact the German pair’s arrival had on Parkinson’s winter spending. Had the previous regime known they were selling the club would they have authorised signing players on deals that went beyond the end of the season? Would Parkinson have wanted them to?

Devante Cole – a square peg at Bradford City – left for around £45,000 and a loan deal for Jamie Proctor that became a short term contract. The money – one imagines – went into the books for negotiation making the club look healthier and Parkinson was not saddled with an eighteen month contract for a player (Proctor) who he probably would not want if he had improved resources.

The reported £85,000 for Gary Liddle caused a lot of upset and head scratching at the time but perhaps makes more sense now. The player is sold, the money goes onto the bottom line of the club, and Liddle is replaced with a loan player in Cullen improved the team. Again knowing that the club would be being invested in one might speculate that Parkinson would have been looking to replace Liddle with some Bradley Dack-a-like.

So Parkinson goes into the recruitment phase with a near clean slate which – if the James Hanson to Sheffield United talk come to fruition – could be even cleaner because of the approach to signing players adopted in the last transfer window.

As Alan Sheehan – who departed yesterday to Luton Town – might have been tempted to say. There is just an inner circle left at the club now and that seems to be the way it is supposed to be.

End / End

All good things, it is often said, must come to an end and so it was that on the 48th game of a season that started with an unsettlingly easy 4-1 defeat at Swindon Town Phil Parkinson’s Bradford City acquiesced to remaining in League One for another season.

City lost a two legged game 4-2 to Millwall and while there was plenty to be said about those games: why was that wall lined up like that? Why was a handball to deny a goalscoring opportunity not the cause of a red card?; more needs to be said about how City got to the play-offs.

Parkinson’s team had been built to win promotion, but struggled badly, and what was built was rebuilt. 2015/2016 was the year of two the Bradford City teams. The first was a team with flying wingers – even in the inside midfielders were wingers at heart – and had a name goalkeeper and a pacey forward. The second was a nailed together collection of talented loan players, short term signings and making the best of what was there.

And to that extent the success of this Parkinson this season – his ability to forge a team from scraps – is also his failure in that the summer recruitment of 2015 has more than anything shaped the campaign. That failure is shared – very little at a modern football club is down to one man – but the lessons from it need to be understood for the club to make progress.

The success of this season was the return of Kyel Reid as Parkinson attempted in a reboot of his team. Lee Evans and Josh Cullen were better than anyone can expect a pair of loan players to be and Reece Burke showed no little ability but each of those successes is a retrofit to a mistake in the summer. Jamie Proctor, who others adore but I have reservations over, arrived a swap for Devante Cole.

Paul Anderson and Mark Marshall had campaigns which neither would like to remember. That Anderson’s was hampered by a broken leg was unfortunate but neither before or after did he look like he was going to prove as useful to the side as Reid has. Likewise Tony McMahon’s season leading number of assists is impressive but his place on the right hand side of midfield was a result of his failure in the holding midfield role Cullen would take.

It is impressive that Parkinson found a way to make McMahon work – he is certainly the City manager’s type of character – but had McMahon, Anderson, Marshall et al started the season as well the likes of Evans, Burke and Cullen finished it then the play-offs would have been a consolation in a failed promotion bid rather than a richly deserved reward after playing catch-up.

The failure to recruit a goalkeeper – remember Jussi Jääskeläinen in a City shirt – which concluding with a disinterested Brad Jones wandering away led to Ben Williams which in turn led to a team necessarily stacked towards defending. Williams deserves some credit for a record number of clean sheets this season but never had a City team been so committed to not allowing the opposition to cross the ball and that commitment to defence and mutated the team into a glass-jawed pugilist able to take nine our of ten blows but incapable of landing a knock-out blow and on the canvas when something gets through the guard.

The credit for Parkinson is that he recognised that he had to shape his team in this way and – after doing so – shaped that team superbly. The fix worked, and some, and the fact that City were in the play-offs at all is a success far outweighs the problems in the first half of the first leg, and the second half of the second, and for that matter in the summer of poor recruitment.

Without Parkinson everything that is good about Bradford City would be lost.

Change

Next season everything about Bradford City changes.

The game that Bradford City play is changing. The next time you watch Bradford City a player making a foul while trying to play the ball in the penalty area that denies a goalscoring opportunity will not be sent off with the penalty and a yellow card being punishment enough.

That player would be sent off were the foul outside the penalty area leading to the potential for a situation where a player in the first minute of a game might beg the referee to place the offence in the box, not outside it, thinking that one down with eleven is better than level with ten.

Also a dog can head the ball into the net now, and it can still be a goal.

The players Bradford City play the game with is changing. Obviously a large number of the current squad are either out of contract or were on loan. A retained list will come out which will probably reduce the squad by four or five – we may have seen the last of Billy Knott, and that is a shame – while Lee Evans has already bid farewell to be followed by the other loan players. We will miss you Reece Burke. We will not miss Wes Thomas.

Loans in the style of Wes Thomas will not be replaced. The FIFA laws of the game have long been out of sync with how loans work in the Football League and the Football League have finally had to comply. Loans will be made in transfer windows. The team at the end of August will be the team at the start of January – Paul Anderson broken leg or not – and so more pressure is put on clubs to get their summer recruitment right.

We will never see another Kevin Wilson month loan cameo at Valley Parade again.

The club or Bradford City is changing. You do not need me, dear reader, to tell you the rumours around the ownership of the club or how much credibility those rumours have gained. The Rhodes family – who own 66% of the club – have long since said they are prepared to sell.

Whatever the reasons why the sale has suddenly become motivated, and whomever the new owners are, the challenges for the club remain and were unconquered in the co-chairmanship of Juliand Rhodes and Mark Lawn. The story that Bradford City missed out on Leicester City’s en vogue Jamie Vardy caused some amusement earlier this season but City seem to spend the summer months missing out on targets. Andy Williams ended up at Doncaster Rovers when Parkinson wanted him, Mark Beevers reached the play-off final with Millwall having sat around a table with City.

This is not a new problem. Chris Brandon once stunned his manager Stuart McCall by revealing how much he had been able to negotiate as a weekly salary. The club missed out on the chance to sign Gary Jones 12 months before he actually arrived having shown him around Valley Parade. Just after that Parkinson told me and Jason (The WOAP man, when he was still of this Parish) than every club needed someone who could get a deal over the line.

Recruitment is identifying targets and acquiring them in the most efficient way. If it were Lawn and Rhodes, of Mr Palidini, or the Germans, or the contacts George Galloway had (who never seemed to materialise, like all of Galloway’s promises) the task would be the same. Find more players to choose from and then the choice is made, sign them for the right price.

And this is the final headline of length, and with sub clauses, about how change will happen

That Parkinson was able to make a superb season out of the wreckage of the Summer 2015 recruitment is testament to his abilities as a manager. He got it wrong, and then got it right, and his right was bigger than his wrong.

But as Bradford City as a whole woke up with a sad heart after play-off defeat its worth noting that any failures done did not happen on the field against Millwall but in the summer before.

Bradford City need to be better at recruitment or this season will happen again, which might be no bad thing because it has been a blast, but were we to get recruitment right then we have a manager peerless to get the best out of them.

Phil Parkinson and the team of tautology

It seemed odd twenty minutes later but at half time I waxed lyrical about how good Walsall were.

Walsall were, after all, the first team to put the ball past Ben Williams in over eight games when they scored in what would be their manager Dean Smith’s final game in charge at the Bescot Stadium back in November and they had won that game.

At half time – defending City’s noisy North End – they had gnarled their way through the opening forty five minutes with the type of performance that City’s Phil Parkinson would have been proud of from his players.

Indeed Walsall’s James O’Connor typified the Saddlers approach to gutsy determination to not allow goalkeeper Neil Etheridge’s clean sheet to be dirtied. Away from Valley Parade during the transition period between City’s early season floundering and that eight games without concession it was exactly the sort of determination that O’Connor showed that Rory McArdle was dragging out every game.

But that was then, and this is now.

Transition

Turning this Bradford City team around this season ranks alongside Chelsea, Arsenal and Wembley twice in Phil Parkinson’s achievements as Bradford City manager.

So meek in surrender earlier in the season, and so aimless at times, this was to be a fallow year for Bradford City.

It was a season where signings did not work out – Paul Anderson watches from the bench, Mark Marshall nowhere, Brad Jones elsewhere – and where even the signings that did work didn’t work. How strange does Devante Cole’s decision to join a relegation battle in preference to staying at City look now?

Which is impressive is not just that Parkinson has spun this season into something when it threatened so often to be nothing but how he has done it.

Parkinson has created the team of tautology: A committed group of loan players.

Shut up Wesley!

Josh Cullen, Lee Evans, Reece Burke were a good chunk of the spine of Bradford City in the 4-0 win over Walsall and have been crucial in the transformation of the team. Indeed Cullen’s arrival allowed the much loved Gary Liddle to exit for Chesterfield and another relegation scrap and while one doubts Cullen (or Burke) will be starting next season in the Olympic Stadium with West Ham neither of them are committed to City in the long term.

But in the short term they are? And why is this? Loan players are as Wes Thomas has been. Oddly out of sorts perhaps, and stuck in their ways. Thomas was to the Bradford City support what Jamie Proctor became: The alternative to James Hanson;

Nevertheless Thomas’s unwillingness or inability to play a high pressing game – which resulted in opposition side’s getting an easy route out away from their own goal – has seen the player confronted with two choices: Parkinson’s way or no way at all. Being a loanee and able to ride out the rest of his deal Thomas seemingly did not care for the former and ended up with the latter.

Which has been City’s experience with loan players since their presence went from odd novelty to (apparently) a necessity in the last two decades of the game. If one includes Kyel Reid and Jamie Proctor as loan players (as they initially were) then half of City’s team could not be around next season.

So how are they not a team of Wes Thomas’s?

The fault is not with the stars

The answer to that question probably resides in Rory McArdle and James Hanson, who both returned to the side for the Walsall game, and with other long time servers like Stephen Darby, James Meredith and perhaps the aforementioned Reid.

There is an adage in football – which is attributed to Brian Clough but I’m sure pre-dates him – that a club is as good as its senior players. It seems that Parkinson believes that to be the case. There is a circle of players like Hanson, McArdle, Darby, Meredith, Reid, and perhaps extended to Ben Williams and Tony McMahon who create a tone and an atmosphere at the club which has in its way become a repeatable pattern of success.

To that circle – an inner circle perhaps – Parkinson trust everything. It is to those players who the manager turns when defeat to Coventry City and a draw at Shrewsbury Town has questioned the club’s play off credentials. And with rich reward too. Hanson scores his first professional hat-trick and remains the club’s top goalscorer while McArdle returns the club to clean sheets. The 24th of the season.

For younger players who arrive on loan at the club the message is obvious. Take your cue from that inner circle in how you play, and how you train, and learn the lesson about how far that sort of attitude will take you in football.

What do you learn

One wonders what a young player gets from League One football. Dele Alli – named PFA Young Player of the Year – started last year scoring against City for MK Dons. The intelligentsia have it that it is his blooding as a child in the lower leagues that maketh the man. As if the sort of cold Tuesday night in Crewe that the football media so often sneer at is actually of crucial importance in some way or other.

If it is then Cullen, Evans and Burke have those lessons which are attributed to Alli, and to his partner Harry Kane who wandered the lower leagues as a part of the loan system. Parkinson’s approach to the game involves making sure you are never out of a game – never cast adrift two or three goals behind – and keeping the competitiveness for ninety minutes.

To not lose easily perhaps sums it up best and contrasts with a Walsall side who saw the tide turn away from them on Saturday and did not want to get their feet wet in it. From dogs of war to puppies in the space of fifteen minutes and incapable of stopping the game from going away from them. Parkinson’s approach would have been to close the game down at 0-1, and he has been criticised for that, but only once or twice have City been out of matches all season.

That approach has become the season and there is something about Parkinson’s approach – about following Parkinson’s approach – that is instructive to young footballers. Certainly they show the trappings of players who understand the nature of league football. Burke is committed against Walsall ensuring nothing goes past him. Evans has a poor first half but Cullen carries his team mate through a bad forty five minutes and the pair emerge imperious at the end.

Cullen carries his team mate. A 20 year old loan player prepared to put some of his performance into making sure his team mate’s performance can recover. If that does not tell you the scale of Parkinson’s achievement with this group of players nothing will.

And the achievement is in the approach and the approach relies on the inner circle of players who maintain an attitude throughout the club.

After all these years City have finally got good at loans.

Do you remember the last time?

Just as City start to master loan signings then loan signings disappear. The loan system as we are used to it in the Football League is changing and next season loans are restricted to transfer windows. No emergency bringing in Kyel Reid after an injury to Paul Anderson, no drafting in Lee Evans because things are not going how you want them.

Next season’s summer recruitment has to be more fruitful than this year or the club face a long slog to Christmas but the same was true this season and when Hanson wandered off with the match ball – two headed goals and a powerful right foot finish – one might have wondered if Parkinson were forced to work with the players he had would he have been able to get them to the play-offs this season? If Paul Anderson had not had his leg broken would he be doing what Kyel Reid is now?

In this case retrospect does not have to provide an answer.