Dave Baldwin outlines the challenges, and now we wait
Sitting in the BBC Radio Leeds studio next to Dave Baldwin – the Bradford City Head of Operations telling listeners about the club’s latest position financially and on the rental talks over Valley Parade – offered a somewhat unique and surreal view of current matters. But above all else I personally took away stronger feelings of relief, encouragement and reassurance.
Baldwin took the time to honestly outline where Bradford City Football Club is at, ahead of a summer of huge uncertainty and unrest. Those explanations and reasoning may not be something we can all fully agree with, but compared to the majority of the messages we supporters have heard to date they were at least enlightening and detailed.
A huge part of the frustration in recent weeks – as City’s position dramatically shifted from trivial worries that the playing budget might be reduced a little next season, to full-blown fears over whether we’d even have a club to support – has been the drip-feeding and stop-start nature of the communications we’ve received. At times the club’s future has been painted in the bleakest of terms, leaving us to question how sincere these warnings were and – if they were entirely accurate – how the Board had allowed the financial position to become so bad.
Dave veered away from the hysterical, and instead calmly discussed the issues facing the Bantams and the solutions they are actively pursuing. These are difficult times for the club, that much was clear, but it’s not the end of the world we might envisage. There will at least be a Bradford City to support next season, and the Board is endeavouring to ensure it is a Bradford City playing at Valley Parade.
Once we’d finished the programme, Dave turned to myself and BBC Radio Leeds’ Derm Tanner and joked how he’d “wait and see how some supporters twist my words”. In the recent past words uttered by Mark Lawn and Baldwin have been presented in entirely different light by some fans, which Lawn admitted to BfB in January had caused him to rein back speaking publically. There is a growing sense of unrest from fans towards the Board at the moment, and those who want to garner further ammunition to throw at them can find – or already have found – bits that Baldwin said on Radio Leeds to use against them if they wish. But whatever your view of their strategy, it is better they communicate to us honestly than not at all.
The audio of the hour-long Radio Leeds programme can be found here (note: link content only available until Monday 16 May).
So now we wait. Rumours are flying around rapidly – some ludicrous, some seemingly credible, some shocking, some encouraging – and BfB won’t irresponsibly report on these. But what is obvious is that the outstanding issues that we take into the summer won’t be cleared up for some time. Baldwin is hopeful of a decision over the rent negotiations soon, but it may take weeks. In the meantime season tickets are on hold and the managerial vacancy is likely to remain unresolved.
One criticism to come out of the programme is the assertion by Baldwin that any agreed rent reduction would help the playing budget for next season. Certainly it would be irresponsible for the club to use all of any savings they are able to agree on the short-term objective of promotion. BfB understands, however, that interim manager Peter Jackson has been informed the playing budget for the manager next season could be extremely low, should the talks not go well and City remain at Valley Parade. To put it one way, the much-talked of £750k budget Dagenham were promoted with last season would seem luxurious in comparison.
Endlessly throwing resources only on the playing budget would be reckless; but without extra revenue or savings from somewhere City could once again struggle stay in the league next season.
Patience is the name of the game. As supporters we want a positive resolution to these talks, we want to be looking forward to kicking off the season at Valley Parade, and we want to be debating football matters like summer signings and pre-season friendlies.
But these talks with the landlords are not just about next season, but the future of Bradford City for years and decades to come. So we have to tolerate the delay, and hope it proves to be worth it for entirely the right reasons. As much as many supporters don’t trust the Board right now, we have to hope that they continue to share the best interests of every supporter and that they will take the correct decisions.
Having heard what Baldwin had to say, I’m more confident this will be the case. So long as they remember that it’s good to talk, and to keep us fans in the loop as much as possible.